{"id":1140,"date":"2022-05-24T09:29:40","date_gmt":"2022-05-24T08:29:40","guid":{"rendered":"https:\/\/nicholasidoko.com\/blog\/?p=1140"},"modified":"2023-06-01T13:22:05","modified_gmt":"2023-06-01T12:22:05","slug":"is-the-tech-space-becoming-a-cult","status":"publish","type":"post","link":"https:\/\/nicholasidoko.com\/blog\/is-the-tech-space-becoming-a-cult\/","title":{"rendered":"Is the Tech Space becoming a Cult?"},"content":{"rendered":"\n
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Each organisation has its own “culture,” or set of beliefs and conventions that define what is and isn’t acceptable behaviour. A strong workplace culture helps firms recruit and retain highly motivated employees by uniting them around a similar goal, purpose, or cause in the pursuit of long-term success.<\/p>\n\n\n\n

However, what appears to be a voluntary alignment can sometimes turn into something more dangerous. Whether CEOs mean it or not, healthy business cultures can readily devolve into corporate cults<\/a>. Apple, Tesla, Zappos, Southwest Airlines, Nordstrom, and Harley-Davidson are just a few examples of corporations that are straddling that delicate line. They’ve all developed cult-like followings among their clients and are progressively encouraging cult-like behaviours among their employees.<\/p>\n\n\n\n

The degree of managerial influence<\/a> over employees’ ideas and conduct is what defines a corporate cult. Employees are assessed for “fit” during the recruitment process. Once they’re in, they’ll notice that onboarding procedures<\/a> and reward systems tend to emphasise the importance of alignment. This influences how people interact, make judgments, evaluate one another, and make decisions about hiring, promotion, and termination. Individualism<\/a> is discouraged in such an environment, and groupthink reigns supreme. Some cult-like businesses go so far as to use the workplace as a substitute for family and community, isolating their employees from those support networks (intentionally or not).<\/p>\n\n\n\n

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